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Crowe Clark Whitehill - a leading national audit, tax and business advisor

Helping firm figure it out


  • With a major presence in Kent, Crowe Clark Whitehill (CCW) is keen to confirm its position as a leading national audit, tax and business advisor with locally-based experts supporting businesses across the south east. 

  • Engage with the Kent business community via the media.
  • The firm changed its name from Horwath Clark Whitehill, reflecting its position within Crowe Horwath international, a top ten global accountancy network, while retaining the history associated with Clark Whitehill in the UK.

Results and highlights

  • Through regular and positive editorial coverage of the firm, CCW is now well established across the region’s media and is a well-respected accountancy commentator on the implications of government policy, the tax regime and health of the UK economy. 

  • Maxim successfully launched CCW Recovery Solutions, the firm’s insolvency and business advisory practice, to the media and wider business community.  

  • Increasingly recognised by the region’s media as an industry expert, CCW, and colleagues in CCW Recovery Solutions, are frequently called upon for economic and business comment. 

  • Maxim has also undertaken a series of roundtable lunches bringing together CCW and their customers with an influential business editor to focus on key issues impacting on the local economy.
  • Helping to differentiate CCW from its competitors, Maxim has delivered an advertising campaign aimed at key publications in the region.
  • Maxim has also successfully brokered the delivery of a series of international trade-related workshops with a key business representative.

Services delivered

Media relations, Corporate communications, Community relations

meet our newest clients

Kent Wildlife Trust

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Hobbs Parker Property Consultants

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Kent Medical Campus

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South East LEP

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Tunbridge Wells Borough Council

Maxim advises on TWBC's plans to deliver a new theatre, civic centre and commercial property in the heart of the town.


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Ashford International Truckstop

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Corinthian Benefits

The national auto-enrolment pension and employee benefits adviser.

Medway Clinical Commissioning Group

Medway CCG plans and buys health services across the Medway towns, deciding what NHS services are available to residents.

Agile Business Consortium

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NIAB EMR brings together East Malling Research and the National Institute of Agricultural Botany to create a major international scientific centre of excellence for crops, top fruit and soft fruit research and development.

Merchant Talyors’ Guild

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