Pfizer Europe - an international pharmaceutical company

Promoting healthcare commitment

Brief

• Assist Pfizer in the development of a European identity.
• Develop web-based and print materials highlighting Pfizer’s areas of expertise and commitment to raising standards of wellness globally.
• Develop innovative communication channels with non-specialists illustrating biological and synthetic models of drug discovery.
• Provide script/screenplay development services to support the creation of a YouTube video promoting Pfizer’s co-operative approach to business and developing health care services.

Results and highlights

• Working closely with the Pfizer Europe management team, Maxim was instrumental in the production of two web-based interactive drug discovery programs aimed at its target audiences. 

• Maxim produced web and text print outlining Pfizer’s commitment to driving forward standards of healthcare globally.
• Successful production and uploading of the Pfizer Europe YouTube video.