James Speck, Kent Science Park
Gail Lewin, London Array
Graham Razey, East Kent College
Nick Yandle, Gallagher Group
John Gallimore, Trent Developments
James Beatton, Vertex Law, which merged with Cripps Harries Hall in 2013
Matthew Arnold, Stagecoach South East
Whether dealing with government at a national, regional or local level, with business leaders or the media at large, Maxim is well-positioned to help shape your message for key decision-makers.
Working on a wide variety of projects over a period of years, we’ve grown to understand how local and national governments operate, and how they interact with each other and with organisations such as Local Enterprise Partnerships.
Our track record
Along the way, we’ve notched up some considerable achievements, supporting investment projects worth in excess of £6 billion. These include:
Our public affairs consultancy work has also been used to good effect in the power utilities and renewable energy sectors, covering:
We have a team of experienced staff with the expertise, knowledge, connections, organisational skills and creative flair to ensure all the public affairs projects we undertake meet the objectives and expectations of our clients.
What makes effective public affairs?
Consideration needs to be given to how a proposed development might play out with the local community. Our role is to take into account the wider picture and provide clients with an insight into key local issues. This can be especially important for national companies who may not have any close connections to a local community.
We understand the importance of timing – for example, being proactive so that stakeholders are briefed before any opposition is mobilised to a contentious planning issue. We understand the planning process, election timetables and the politics involved.
Framing the story and driving the narrative around a specific development is a prime public relations function and critical in getting stakeholders to a position of support and advocacy. It’s about helping politicians take brave decisions, often in the face of public opposition, and working with them to find positive outcomes.
Experience has taught us that social media can play its role in derailing projects – so it is vital to know what to say and when to say it.
We are proud of the role we continue to play in a public affairs capacity on our clients’ behalf, shaping the future prosperity of Kent and other areas across the south east of England.
Visit our portfolio for examples of our work in public affairs.
The world’s largest privately owned industrial developer recently secured a major planning success, with a little help from Kent PR and marketing agency Maxim.
March, 2021 more
Having a sense for what makes news is fundamental to achieving positive press coverage. Combined with longstanding media contacts and an ability to write a press release, great PR – like great comedy – is also about the timing, says Andrew Metcalf, Director of Kent PR and marketing agency Maxim.
March, 2021 more
The annual Kent Press & Broadcast Awards (KPBA), the not-for-profit scheme designed to celebrate and reward local journalism and organised by Kent PR and marketing agency Maxim, is now open for entries.
March, 2021 more
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RT @adamdowling: Are you in Kent and have you reopened a business today that's NOT a pub or restaurant today? Fancy a chat on BBC Radio Ken…
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Surely this counts as a snow day? https://t.co/FtKImaxQMu
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