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"Maxim has been an essential part of our communications response to the Covid-19 pandemic."

Tom Stevenson, NHS Kent and Medway Clinical Commissioning Group and Integrated Care System

"We know we can trust them to protect our interests at all times."

Caroline Binns, Liberty Property Trust UK Ltd, developers of Kings Hill

"Thank you for providing us with expert industry knowledge."

Lisa Carlson, Canterbury Business Improvement District

"Maxim are professional and highly knowledgeable."

Clare Delap, Medway Clinical Commissioning Group

"We have a close relationship with Maxim. In fact, we refer work to each other."

Alex Hicken, DHA Planning

"It became very obvious when we first met with Maxim that they’re the people to talk to."

Matthew Arnold, Stagecoach South East

"I regard them as part of my extended team."

Gail Lewin, London Array

media relations
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media relations

If you are searching for a PR and marketing agency to run a media relations campaign, then it is a huge advantage if those working for the agency have a close understanding of how the media works.

Many of our staff at Maxim have previously worked as journalists. We can’t overstate the head-start this gives our clients. We know what makes news, the way stories should be written, how to generate editorial coverage – and we understand what the media requires from us.

We will prepare regular press releases, write articles and comment pieces, as well as liaise with key journalists on your behalf and arrange media interviews. We will bring the written word together, in all its guises, to maximise awareness, to incorporate any relevant social media platforms and to drive web traffic in your direction.

Over the years, we have developed a deep level of trust with our media contacts, regionally and nationally – in newspapers, TV, radio and trade publications. Whether it’s helping you exploit a “feel good” story or to offer damage limitation in a time of crisis, we can bring this influence to bear on your behalf. 

We can also help with any media training you may require – so that when the need or opportunity arises for you to face a TV camera, a photographer, a radio interview or even to front a video for your website – you’ll feel like a seasoned pro. 

Visit our portfolio for examples of our work in media relations.

social media

Media relations is definitely social

Most journalists now use social media to source stories, particularly Facebook and Twitter, so if you don’t have a presence on at least one platform, there is a chance your organisation, and your story, will pass them by.

You may be missing a great marketing opportunity if you feel your industry isn’t suited to social media, or that your message doesn’t belong there.

If you need help identifying and writing stories, and making sure they reach key social media platforms, Maxim can help. 

news & events

DEVOLUTION UPDATE: Have Kent and Medway been sidelined?

The prospect of the biggest local government shake-up in decades has been delayed by the Government, which has decided not to fast track Kent and Medway’s request to create a new Mayoral Strategic Authority.

February, 2025 more

Maxim welcomes positive tunnel vision

News that the Government is exploring private sector funding options as part of its growth agenda means there may finally be light at the end of the tunnel for the proposed Lower Thames Crossing.

January, 2025 more

Public consultation for new factory gets under way

The final touches are being made to a public consultation for Royal British Legion Industries’ ambitious plans for a new factory and head office at Aylesford in Kent.

January, 2025 more

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