Maxim helps nail support for Ironmonger Yard
Securing planning permission for a prominent derelict site at the end of an historic high street is always going to be a challenge. Maxim was part of the team that recently saw a major residential scheme in Rochester gain approval from Medway Council’s Planning Committee.
November, 2024 more
Can Kent square the triangle?
When it comes to growth in life sciences, the Golden Triangle – the area between London, Oxford and Cambridge – continues to lead the way. However, news of the arrival of a Chinese pharmaceutical investment at Discovery Park leads Maxim’s Managing Director, Andrew Metcalf, to consider whether Kent could be well placed to square the triangle when it comes to alternative locations.
May, 2024 more
Reflections on remote working
Three years after moving to Spain, Philip Jones reflects on some of the issues he has experienced while working remotely.
November, 2023 more
Why ghosting in business has to stop
Are business relationships now as disposable as those on Tinder? Approaching agencies, suppliers or freelancers and then ghosting them needs to stop.
November, 2023 more
What’s in a name?
We often get asked ‘where did the name Maxim come from?’ It took a while for the founders to settle on a name but there is an explanation.
August, 2023 more
Account Director makes the cut for charity
Would you give up your hair to help others? Erica Jones, Account Director at Kent PR, marketing and public affairs agency Maxim is losing (some of) her locks to help a child with cancer.
February, 2023 more
Embracing the online world
Can you imagine what would have happened if Covid-19 had hit us 20 years ago? There would have been very little ability to work from home because the technology simply wasn’t widely available or in use.
December, 2021 more
20 years of memorable moments at Maxim
In 2021, director Rachel Knight marked 20 years with Maxim, having joined as an account executive in 2001. Here she reflects on 20 memorable moments from her time with the Kent PR, marketing and public affairs agency.
October, 2021 more
Kent PR agency strengthens senior team
For the first time in its 26-year history, Kent PR, public affairs and marketing agency Maxim has made changes to its senior management team with the appointment of two new directors.
July, 2021 more
An awards writing checklist
Entering – and preferably winning – awards can be a great promotional tool for yourself and/or your organisation, but what is the secret to success? How do you get yourself on the shortlist? And what can you do to ensure victory is yours? Erica Jones of Kent PR and marketing agency Maxim offers some advice.
April, 2021 more
Maxim ensures story is on the right track for publicity
A fundamental basic of public relations is getting the story to the media in the most efficient and effective manner. Andrew Metcalf, Director of Kent PR and marketing agency Maxim, explains more and shares a recent success story, which demonstrates why PR is more than “just” a press release.
April, 2021 more
How do you secure positive press coverage during a pandemic?
Having a sense for what makes news is fundamental to achieving positive press coverage. Combined with longstanding media contacts and an ability to write a press release, great PR – like great comedy – is also about the timing, says Andrew Metcalf, Director of Kent PR and marketing agency Maxim.
March, 2021 more
Big public backing for Biggleston Yard, Canterbury
Securing public support for a £30m Kent city centre investment to support the project team’s path through the planning process is one of Kent PR and marketing agency Maxim’s latest success stories, writes Andrew Metcalf, the Director who led the community and stakeholder engagement activity.
August, 2020 more
Successful bid strengthens Maxim client
Raising awareness of what an organisation does, and how it makes a difference, can help secure influential advocates and have a major impact on the success of a business. Maxim director Andrew Metcalf considers a case in point, client NIAB EMR
July, 2020 more
How the Maxim team has adapted to lockdown working
It’s been more than ten weeks since we all started working from home, which is more than long enough to form a habit. Erica Jones, Account Manager at Kent PR and marketing agency Maxim, looks at how the team has adapted to the – hopefully temporary – new normal.
June, 2020 more
Sponsor Erica in aid of Macmillan Cancer Support
Erica Jones, an account manager at Tunbridge Wells PR and marketing agency Maxim, is asking for sponsorship in aid of Macmillan Cancer Support, to encourage her through her gruelling training ahead of the London Marathon.
March, 2020 more
Recruitment is now on hold
Unfortunately, due to the ongoing situation with coronavirus, we are putting our search for an account manager on hold.
March, 2020 more
Farewell to account director Alison
After many years in PR – the exact number of which we are too gallant to reveal – account director Alison Hardy is finally planning to leave the world of gin and spin and enter the world of genteel retirement. And gin.
January, 2020 more
Erica’s running the London Marathon 2020
Four years ago she couldn’t run to catch a train, this year she’s signed up to run more than 26 miles for charity. Erica Jones, account manager at Kent PR and marketing agency Maxim, explains why fundraising for charity is about more than asking for cash.
January, 2020 more
What is placemaking?
Placemaking might not be a word you use everyday – or maybe aren’t familiar with – but it is almost certainly something you appreciate and enjoy the results of.
December, 2019 more
Adventure golf putts media management to the test
An ambitious client project saw Account Manager Erica Jones of PR and marketing agency Maxim juggling TV stations and interviews in an intense day of filming. Here she explains why even when the story is effortlessly spread, there’s still a lot of work to be done.
August, 2019 more
RBLI enlists Maxim for centenary push
2019 sees Royal British Legion Industries (RBLI) celebrate 100 years of improving lives every day, and Maxim has been recruited by the military charity to help mark the milestone.
February, 2019 more
Maxim supports Kent’s construction sector
As a board director of Kent Invicta Chamber of Commerce, Maxim’s Andrew Metcalf presents at the monthly Kent Construction Focus Group (KCFG), the highly successful group that promotes the economic wellbeing of local businesses in the sector.
December, 2018 more
Degree done… now what?
University of Exeter graduate Mary Dewar explains her week’s introduction into public relations at Kent-based PR and marketing agency Maxim.
July, 2018 more
Tweets from #KPBA 2018
A selection of tweets from the Kent Press & Broadcast Awards ceremony, held at The Spitfire Ground St Lawrence, Canterbury.
July, 2018 more
Economic Development on West Kent agenda
In his capacity as a director of Kent Invicta Chamber, Andrew Metcalf chaired the recent West Kent Economic Development Group, which brought together many important and influential businesses from across Tunbridge Wells, Tonbridge and Sevenoaks.
June, 2018 more
Office dog Alice makes it to BBC One
At Kent PR agency Maxim, the staff are well aware that office dog and Chief Morale Officer Alice Knight is the most popular member of the team. Now it seems it's been proved as she appeared on prime time TV.
May, 2018 more
Bluebird story flies
Maxim helped secure national media coverage for client Markerstudy Leisure and its venue Bewl Water when Sir Malcolm Campbell’s restored Bluebird K3 was rolled out for a public test day.
September, 2017 more
The #KPBA ceremony in tweets
Social media is an important part of the Kent Press & Broadcast Awards ceremony. Relive the day via some of the best tweets.
July, 2017 more
Massive response to public consultation
The public consultation into the proposed new Lower Thames Crossing could have a big impact on the future of infrastructure in the South East. Kent PR and public affairs agency Maxim was involved in the campaign to encourage the business to community to have their say.
June, 2016 more
Last minute rush secures bumper awards entries
Proving journalists love an impending deadline, 57 per cent of the 147 entries for the Kent Press & Broadcast Awards were submitted either the day before or on the closing date for submissions.
April, 2016 more
A deadline for all seasons
Ex sub-editor Erica Jones of Kent PR and marketing agency Maxim looks at the different way press, client and calendar deadlines impact upon workload.
September, 2015 more
The importance of the office dog
In honour of National Dog Day, Alice Knight, a Havanese puppy who lives with Maxim account director Rachel Knight, describes her role as Chief Morale Officer at the Kent PR agency.
August, 2015 more
How to get a hashtag trending
During the Kent Press & Broadcast Awards Ceremony the hashtag #KPBA consistently trended at number 8 in the UK on Twitter, reaching some 488,000 accounts.
July, 2015 more
And the winners are...
The inaugural Kent Press & Broadcast Awards were a resounding success, now the trophies have been presented Kent PR agency Maxim can reveal the winners.
July, 2015 more
Grant tops polls in General Election prediction competition
It wasn't just the pollsters who were caught out when it came to predicting the outcome of the General Election. It’s clear that many people in Kent found it difficult to call if the results of Maxim’s recent competition are anything to go by.
May, 2015 more
Web award for Maxim?
Maxim is a finalist in the first Kent Digital Awards which organisers say received ‘an outstanding number of entries.
May, 2015 more
All about Awards – from publicising to entering
It’s important for businesses to shout about their achievements which is why Kent PR agency Maxim encourages clients to get involved in award schemes. Account Director Andy Rayfield explains our role.
April, 2015 more
All eyes on Thanet in the run up to the Election
As we all know, Kent, and in particular Thanet South, is going to be in the media spotlight as the clock ticks down to the General Election. As an agency, the team at Maxim spends a lot of our time supporting clients in East Kent and taking the political temperature is part of our daily work.
February, 2015 more
Maxim joins board of Chamber
A new Economic Development Group for West Kent is being set up to represent the views of local businesses in Tonbridge, Tunbridge Wells and Sevenoaks.
January, 2015 more
Support for new awards scheme
Three Kent organisations have pledged their support for local journalism by sponsoring a new awards scheme for the county’s media.
November, 2014 more
And the winner is… Kent Design & Development Awards
Having been asked to join Kent County Council and DHA Planning as one of the major sponsors of the 2014 Kent Design and Development Awards, it’s great to report that they were a roaring success and showcased the many excellent construction projects taking place across the county.
November, 2014 more
My (first) year in PR
This week marks Erica’s year anniversary at Maxim, so she’s been looking back at her first few days and the range of experiences her now not so new career entails.
November, 2014 more
Planning success for solar farm
An 18MW solar farm has been given the go-ahead at Orchard Farm in Iwade, Kent. Maxim was appointed by GH Dean & Co Ltd, the company behind the project, to assist with taking it through the planning system in Swale.
October, 2014 more
New client is a #lidlsurprise for Maxim
We all know ranking high on Google is good for business, but having a good enough website to keep prospective clients – and the work capability to live up to your promise – are equally important. Fortunately, Maxim had all three when we recently landed a little project with a big name.
October, 2014 more
Maxim produces tourism newspaper – read all about it
After more than a decade in newspapers Erica Jones thought she’d miss the excitement of a print deadline whooshing by. Then she was given the task of helping to produce The Summer Times – the perfect opportunity to utilise the skills of her previous career for the benefit of a client.
August, 2014 more
Manston goes global
Kent knows it is now connected to the world thanks to new twice-daily flights from Manston Airport to award-winning hub Schiphol, in Amsterdam, with Maxim playing its part by working with the county’s media to shout about the good news.
April, 2013 more
'Thank you' reaffirms self-belief
There are occasions in an agency’s life when all the hard work you put in is more than worth it. Recently Maxim had one of those moments - read all about it here.
January, 2013 more
Maxim meets the Mighty Eagle
More than 100 of the world’s major media outlets covered the launch of Angry Birds Activity Parks recently, making it one of Maxim’s most successful projects to date.
June, 2012 more
Wind farm well connected
It is often the case that in business, as in life, the seemingly little things you do can make all the difference. Those who foster good relations with their neighbours or go out of their way to engage with the public are often rewarded with a raised profile and reinforced reputation.
September, 2011 more
10 years and counting...
This week marks 10 years since Rachel Knight joined Maxim. She takes a personal look at the top ten most notable things that have changed during her time at the company.
July, 2011 more